Trump tweeted, on Wednesday morning, saying “Don’t buy Goodyear tires – They announced a BAN ON MAGA HATS. Get better tires for far less (this is what the Radical Left Democrats do. Two can play the same game, and we have to start playing it now).
The tweet came in response to an employee who posted a photo, from a Topeka, Kansas, Goodyear plant that showed a slide during a training that “BLACK LIVES MATTER” and LBGT pride apparel were acceptable and “BLUE LIVES MATTER”, “ALL LIVES MATTER”, “MAGA ATTIRE”, and other political material unacceptable.
Trump is threatening to remove them from his custom presidential limousine, despite previously railing against “cancel culture” , after an employee posted a viral video of a company policy banning “make America Great Again” and other political attire in the workplace.
“The visual in question was not created or distributed by Goodyear corporate” but that it asks its associates to “refrain from workplace expressions in support of political campaigning for any candidate or political party, as well as similar forms od advocacy that fall outside the scope of racial justice and equity issues,” a statement given by Goodyear, following the President’s tweet. The company also stated, ” always wholeheartedly supported both equality and law enforcement and will continue to do so.”
In 2009, Goodyear in a statement stated that, “it is exclusive tire for the presidential limo and the standard tire for the US Secret Service.” Coincidentally, the Presidents limousine, known as the Beast, has custom Goodyear Tires.
On a Wednesday news, when a reporter pointed to the fact that the Beast uses Goodyear tires, Trump said that he would want them changed if there’s an alternative.
Trump said, “I would swap them out, based on what I heard, We will see what happens, you are going to have a lot of people not wanting to buy that product anymore, and they will buy from a competitor, made in the USA.”
Trump focused his argument not on the MAGA ban, but on the company’s policy that allows attire with reference to Black Lives Matter, comparing the movement to a Marxist group.
Trump said, “They are using their power over these people,” adding he said, ” company was playing politics.”
During the briefing, Trump double owned on his position, telling reporters he is not happy with Goodyear.
Kayleigh McEnany, White House press secretary, claimed earlier Wednesday that Goodyear’s statement, “failed to clarify their policy.”
McEnany then claimed that Blue Lives Matter is as much of an equity issue as Black Lives Matter.
She said, “What happened is there was an image that was put out that showed that certain speech was acceptable, Black Lives Matter, insignia for instance. But what was not allowed was Blue Lives Matter.” Adding, “What was not allowed was MAGA hats. What was clearly targeted was a certain ideology, they have not denied that that image was presented at one of their facilities.”
Trump’s tweet may also signal an appeal to voters in a key battleground state : The tire company is based in Akron, Ohio.
On July 3, at Mount Rushmore, Trump said in a speech, “One of their political weapons is cancel culture, driving people from their jobs, shaming dissenters and demanding total submission from anyone who disagrees. This is the very definition of totalitarianism , and it is completely alien to our culture and our values, and it has absolutely no place in the United States of America.”
Trump, who railed against political correctness during his 2016 campaign, is campaigning this year as a warrior against what he says is a leftwing “cancel culture” that seeks to get people punished or banished for supposedly objectionable words or acts.
Trump’s Goodyear tweet is far from the first time he is called for boycotts, cancellations and firing of people and wide variety of products and entities.