OnePlus Nizam Palace: Smartphone maker OnePlus has opened its largest experience store in Hyderabad. The company is preparing to increase its offline presence in the country. Chinese smartphone maker OnePlus has opened its largest experience store in India. This is OnePlus’s largest experience store in the world.
This experience store of OnePlus is in Hyderabad and is named OnePlus Nizam Palace. It is built in 16 thousand square feet. OnePlus has said that the company will invest Rs 100 crore under offline strategy in India. OnePlus 8T will also start selling at OnePlus Nizam Palace from tomorrow. OnePlus Nizam Palace has been opened in Himayat Nagar, Hyderabad and it has the theme of culture and heritage of the city.
OnePlus is preparing to increase its offline presence in India and this new store reflects this. According to the company, OnePlus has 5000 offline stores in India, including partner stores. The design of OnePlus Nizam Palace matches the company’s theme. This experience store has interactive desks where the products will be cataloged and there are LED walls for the latest OnePlus content.
There is also a customer service center and globe cubicles have been installed for better transparency. Photos clicked from OnePlus will be displayed on the LED walls. According to OnePlus, the new experience store will be the first community-based store of OnePlus. In India, the company wants to expand its products even further.