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Amazon cancels annual Prime Day sale in India amid Covid-19 surge

Amazon cancels annual Prime Day sale in India amid Covid-19 surge

Amazon.com Inc spokeswoman on Friday said that, the company has cancelled its annual Prime Day sale in India, as the country battles a severe second wave of coronavirus infections that has left thousands dead.

India in the past week has reported 1.5 million new cases and as its hospitals run out of beds and medical oxygen, it record daily death tolls.

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Companies like Amazon, Google and several other firms have stepped in to help India fight coronavirus by pitching in with everything from airlifts of medical equipment and funding pledges to making medical oxygen.

CNBC on Friday, first reported Amazon’s plans to canclled its Prime Day event in India.

To boost sales, the event is held in July, offered only to Amazon members. The discounts are a key way Amazon markets Prime, a fast-shipping and media-streaming service that encourages subscribers to do more shopping on Amazon.

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